The Social Network Mind Boggle

Archive for the ‘Branding Strategy’ Category

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Free Visitor Counters Help Blogging Efforts – Lessons Learned 5

I’m amazed at the amount of visitors a beginning blogger can reach in a short time with minimal posts and little social bookmarking activity. Imagine the visitor traffic you’ll get when blog post and social networking efforts increase!!!

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My free visitor counters show that:

  • Popular Blog Hosting Platforms Bring Lots of Visitors1962 people visited my combined blogs at WordPress.com and Podbean.com.
  • Increasing my Social Bookmark Activity and Memberships will Increase My Web Traffic!  See Lesson Learned #1   for my best practices on social networking.
  • Poetry is more popular than Pictures. Songs of Love and Dance  is in ‘the top 50 Poetry blogs’ on NetworkBlogs, and has 1 comment and 1 subscriber. [264 all-time visitors]
  • Home, Welcome, and About are Top pages.
  • ‘Public Access USA’ links (Government websites) get clicked more than ‘My Favorite Bloggers’ links.

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Free visitor counters tell a story. . . People visit my site because:

  1. HOST written blog  I use a reputable and popular free website host, WordPress.com. where blogs are automatically recommended to other WordPress bloggers based on topics and tags. [1180 all-time visitors  March 9, 2011 thru May 31, 2011]
  2. HOST – audio blog  I use a popular Audio blog host, Podbean.com, to showcase my vocal ability. [307 all-time visitors  April 15, 2011 thru May 31, 2011] 
  3. SELF PROMOTION PLACEMENT  I have well placed links to my other blogs so visitors can check my entire brand, if they choose.   [ 83 visitors came from within WordPress platform]  / [5 visitors came from Podbean.com]
  4. TWEET EVERYTHING  My posts are automatically Tweeted [13 visitors from Twitter] and Shared on Facebook. [10 visitors from FB]
  5. PUBLIC PROFILE  I have a Gravatar social profile. [81 clicks..source undetermined]
  6. SOCIAL BOOKMARKING  My blogs are on StumbleUpon [4 visitors from SU], Digg,  NetworkBlogs.
  7. BRAND BUILDING  I joined the Seeded Buzz. [8 visitors from SB]

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How do I know these 7 things influence my visitor statistics? 

When I compiled all the visitor data from my Wordpress.com Site Stats, from my Twitter account using TwitterCounter (it’s free), and from my Podbean.com visitor statistics, a distinct trend appeared.

The result showed highest visitor activity in these seven areas with number one and two having the most influence (hits), number three having the next highest influence and so on. 

These free visitor counter tools are a big help because I can use the information to further share my social networking  journey.

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More notable data from my free visitor counters: 

  • Twittercounter:  I have 70 Followers; Follow 400; and have tweeted 110 times as @songbirdgold on Twitter.

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Here are some related blogs as referred by WordPress.com

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Want More Social Network Mind-Boggle and songbirdgold (Kerry L Daley)?

Polling Place: Another brand building experience by Kerry L Daley

Check out my new polling place blog at For the Love of Beaches .

Coming soon to The Social Network Mind-Boggle:

  • My quarterly statistics….I’m amazed.
  • Copyright in a Nutshell…not legal advice.
  • WordPress.com promo…lessons learned.
  • More Freebies…useful .pdf

Keep the comments coming and please, please feel free to offer feedback on The Social Network Mind-Boggle and I’ll try my best to comment too.   

Thank You!

Kerry L. Daley  

songbirdgold  – on Twitter and YouTube

 The Social Network Mind-Boggle –WordPress blog

 Songs of Love & Dance, a poetic work  -Wordpress blog

songbirdgold, –Podbean Audio blog .

songbirdgold, thats me.

songbirdgold at your service

Lesson Learned #3 – Branding Strategy

Social Networking is about making connections for the purpose of gaining knowledge, sharing knowledge, promoting products & talents, advocating, and more.

When I began my social network experience I learned that I needed a blog or a website to showcase what I have to offer.

I needed to link my blog or site to social network platforms (facebook and twitter) so that my blog entries automatically post to those accounts, and I needed to join some social bookmarking sites to see what others are blogging and selling, etc.

My branding strategy took careful consideration. I decided early on that all my interests and strengths could not be displayed on one blog site because I wanted my readers to choose which of my topics to explore because they were interested, not because it was pushed upon them.  So I created a separate blog for each of my topics.

Less is Best.

This was difficult because what I really want is to make money, which is done by selling a product or service.  But on the internet, products and services are everywhere. The competition is global, literally.

When I look at my motive in terms of money, I deflate quickly because I don’t have a tangible product and even if I did, there is no guarantee I will make enough sales to sing about.

But when I look at it with the intent to share my passions and offer something of value to others I get optimistic.

Internet Entrepreneurs need a branding strategy that  showcases and promotes.  We must build a following, develop a reputation, make friends, share information, do some good for some one, reach out and show ourselves, upstage ourselves with our own abilities.

In my face to face relationships, people want to hear more. There is no reason it can’t happen online with my internet relationships.

So I now have three WordPress blogs.  One that is for sharing useful information ( this one), one that showcases my poetry, and one that is moving in a spiritual and perhaps political direction.

Next, I have a Podbean site in which I display, share, and promote my vocal talent.  Plans for this site include the reading of novels and poetry that have entered the Public Domain. I have a few books and publications from before 1924 plus I’ve researched various sites for more exciting titles.  I want to read them aloud and audio post online for free.

My branding strategy includes:

  • Giving a separate blog site and title to each topic.
  • Creating on each blog a sidebar item promoting and linking to “My Other Sites”.
  • Having one handle or brand name that is all-inclusive: songbirdgold.

Now that I have my branding strategy in place, all the accounts set up, links displayed, widgets working, etc.  I am dealing with my next lesson learned (#4) which is how to stay focused on updating my blogs.

I need a best practice for organizing upcoming blogs and the content that I want to share, like a one page, fill-in style, checklist that includes keywords, links, attributes, quotes, and other noteworthy items.

I belief such a tool will help immensely because it has all the important blog details on one page. All I have to do is start writing without stopping to search articles and other content ideas.

Before closing I want to mention a valuable blog article that I read on SeededBuzz. The writer is Tara Gentile and the article is called ‘the art and business of crafting your online self.   Her article is an inspiration to me and was especially helpful in the drafting of this post. Thank you Tara. Market your blog at SeededBuzz

I hope this post has something usable for you and your online brand building strategy. I would really like to receive feedback so please Leave A Reply or better yet, subscribe to The Social Network Mind-Boggle.

In closing, here are some articles written by WordPress bloggers that offer good information and food for thought on the topic,  brand strategy.

The Social Network buzz is so mind-boggling that I had to build an organized chart to get a clear and precise picture of how mine is coming along.

The chart shows that my networking began years ago when I created an email account. That same email account is alive and well and is how I am able to join the different social platforms.

Next came Facebook which is an awesome place to hang out.  I love looking at my friends and family’s photos and profiles.  I enjoyed the farm games for some time until I decided to choose one favorite (Sorority Life) and forget the rest.

The final nudge came when I signed up for a Twitter account.  Having no idea what to expect or what to tweet,  I did some research and discovered the Social Network buzz.

Now I have three written blogs, an audio podcast blog, and a You Tube channel. I have joined four social bookmarking sites and may pull in a few more depending on how much time I have after managing and updating my blog content.

And finally, I have linked my various blogs to my Facebook and Twitter accounts which means my blog activity is automatically shared with approximately 200 people…and heaven only knows how many people each of THEM connects to.

Here is a .pdf link:  My Social Network org chart.

This at-a-glance document is a great way to keep user name and password information handy.  I printed a copy on card stock and penciled in my log-in data for each site and service.  I then laminated it for durability and keep handy for quick access and zero frustration.


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